L’Oréal is launching a Forehead Magic machine that makes use of augmented actuality to attract eyebrows
Magnificence tech has taken off over the previous few years, with AI now capable of assist select which lipstick is finest on your complexion, and dryers with sensible temperature controls.
Now, L’Oréal has launched a brand new product that makes use of augmented actuality (AR) to design your excellent brows – making microblading, threading and waxing a factor of the previous.
At the 2023 Consumer Electronics Show (CES) in Las Vegas this weekthe sweetness large unveiled its Forehead Magic machine.
Developed in partnership with Prinker, an organization that focuses on printed, non-permanent tattoos, the know-how scans the consumer’s face and makes suggestions on the most effective methods to form your eyebrows.
L’Oréal Forehead Magic makes use of AR know-how to scan your forehead, recommending the right form and thickness, earlier than utilizing 2,400 tiny nozzles and printing know-how to attract your brows. Pictured: A person testing out the sensible eyebrow applicator on the Client Electronics Present
AR layers pc generated photos over present actuality.
On this case, pc generated photos of the right forehead for that consumer might be layered over the picture of their present forehead.
Customers rub primer throughout their brows after which use a handheld machine to glide throughout every forehead in a single movement, earlier than making use of a remaining prime coat.
The eyebrow applicator makes use of 2,400 tiny nozzles and printing know-how to use as much as 1,200 drops of print decision per inch.
The brand new make-up machine, nonetheless, doesn’t work as a semi-permanent tattoo.
The painted eyebrows might be eliminated instantly with make-up in case you determine that it’s not the fitting form or it’s too thick.
The transportable, light-weight machine is the primary digital eyebrow make-up machine created, in response to L’Oréal.
The purpose of the brand new product is to create a pure, customized eyebrow, to go well with the consumer’s pure eyebrow form and facial options.
Guive Balooch, L’Oréal’s world head of analysis and know-how incubator, mentioned: “Typically, we discover good know-how that’s utilized to one thing exterior of magnificence.
It’s the first digital eyebrow make-up machine created. It is a transportable, light-weight machine (pictured) that may work inside seconds, L’Oréal mentioned.
AR on customers’ telephones scans the face after which provides suggestions for microblading, micro-shading or filler model results
Pictured: A person testing out the sensible eyebrow applicator on the Client Electronics Present
“Combining L’Oréal’s magnificence heritage with these superior applied sciences permits us to create totally new magnificence gestures—reimagining the unique know-how, and conventional magnificence, within the course of.”
The worldwide model has additionally launched a sensible lipstick applicator for folks with restricted hand and arm mobility.
HAPTA is the primary handheld, “ultra-precision” computerized make-up software, permitting 50 million folks worldwide with restricted tremendous motor abilities to use lipstick with a gentle hand at dwelling.
The AR know-how scans the consumer’s face and makes suggestions on the most effective methods to form your eyebrows, this contains suggestions for microblading, micro-shading or a filling impact.
The L’Oréal Magic Forehead machine makes use of AI and printing know-how to assist customers get their desired forehead form and thickness inside seconds. Pictured: The forehead machine being examined on an arm on the Client Electronics Present
It really works with a set of built-in sensible movement controls and a magnetic attachment that enables for simple ergonomic use.
It could actually carry out 360-degree rotation and 180-degree bending, with the consumer capable of snap the machine into the supposed place.
These utilizing it could possibly then maintain it in the identical locked place, so it stays that manner for future use.
Will probably be examined via Lancôme, owned by L’Oréal, and might be launched this yr.
The worldwide model has additionally launched a sensible lipstick applicator for folks with restricted hand and arm mobility known as HAPTA. Pictured: An instance of the machine used
Lancôme’s world model president mentioned: “Magnificence know-how has enabled us to meet this mission in an much more highly effective manner, revolutionizing the best way we develop magnificence services and products and enabling larger personalisation.
‘With HAPTA we go one step additional by making magnificence extra usable, as a result of everybody ought to have equal entry to it.’
A spokesperson for L’Oréal instructed MailOnline: ‘The price continues to be to be decided, it is going to launch later this yr.’
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